News & Events
Digital Marketing Internship in Wine Industry in Napa, CA
- June 15, 2021
- Posted by: spaininternship
- Category: Business & Management
Our collaborator is a digital marketing agency based in Napa, CA. What they are specialized in is
digital marketing for the wine industry; they aspire every day to make a difference in the lives of their
customers and clients. They strive to deliver best-in-class marketing services by providing a
dynamic, relevant, and consistent digital message. The company was born in Napa and is dedicated
to the direct-to-consumer channel of the wine industry.
-Having a positive and respectful attitude conveyed to all members of the team at all times
-Encourage fan engagement by reaching out to key influencers within the digital space-Generate,
organize, and manage written, image-based, and other editorial content, with consideration for tone,
messaging guidelines, and other general outreach initiatives on social media platforms such as
Twitter, Instagram, blog, Youtube, Google+, and Facebook
-Monitor existing online conversations, as well as moderating approved content to initiate new online
-Stay up to date with analysis of the company and industry trends including analysis of regional
growth, YTY trends, and forecasted growth-Ensure brands are well-represented on all social media
platforms, as well as in the extended digital space by providing excellent online customer
service-Create social media advertising campaigns with specific targeting of audiences based off of
content generated by and your colleagues
-Build relevant prospecting lists by networking and growing referrals
-A willingness to go the extra mile to ensure client happiness
-Contribute to a team that rapidly develops and implements new marketing strategies that are
-Network using social media and attend hospitality and concierge events
-Prospect with sales team to grow the company client base and add social media presence
-Learn quickly, fail quickly, draw conclusions from your work and pivot active strategies with your
-Experience with Photoshop, a love of social media and writing,
-A bachelor’s degree in English, advertising, journalism, communications, marketing, new media or
- Must be able to express numbers in a coherent manner for internal and client understanding.
-High-quality written and verbal communication skills are required,
- Excellent computer skills.
- Must be able to work independently and efficiently on multiple projects at once and possess the
ability to meet production deadlines.
- A deep understanding of the social media culture and its many platforms (including Facebook,
Instagram, Twitter, Google+, YouTube, blogs, etc.) is a MUST.
Location: Napa, California
Duration: 6 months
Stipend: $500 for 6 months programs